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Driver Sponsor Matching

We carefully match sponsors with drivers who align with their brand values, audience, and goals.

Season Reports

We provide mid season and end of season reports highlighting exposure, driver performance, and brand reach.

What we offer

Contract Handling

We take care of the paperwork, ensuring clear terms and secure agreements for both parties.

Promotion & Media Support

We help maximize your exposure through coordinated posts, media mentions, and branding opportunities.

Sponsorship Management

From the first handshake to the final lap, we will oversee the sponsorship agreement to keep everything on track.

Renewal Support

We assist with renewing or extending your sponsorship, ensuring long term value and continued growth for both parties.

How to get started

Becoming a sponsor through Track Ties is simple. First, we’ll help you choose a sponsorship package that fits your brand and budget. Then, we’ll match you with a driver who aligns with your values, target audience, and goals. Once confirmed, we’ll handle all the paperwork and promotion, so you can focus on growing your brand while supporting a talented driver. Just reach out, and we’ll take care of the rest.

For more information, please see the attached Sponsorship Overview.

Our Purpose

Our purpose is to connect passionate race car drivers with the right sponsors, creating partnerships that benefit both parties. We aim to grow motorsport by making sponsorship easier, more accessible, and more valuable for drivers chasing their dreams and brands looking to reach loyal, high impact audiences.

Our Purpose and Values

Our Beliefs / Values

Integrity: We believe in transparent, honest deals for drivers and sponsors.

Support: We’re here for both sides before, during, and after the season.

Growth: We believe in growing talent and brand exposure together.

Passion for Motorsport: Everything we do is driven by our love for racing.

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